We Day is an annual "youth empowerment" event organized by the Free the Children charity. Held in cities across Canada and the United States, We Day motivates youth to take action on local and global issues. Since 2007, thousands of Canadian students have attended We Day events, which feature speeches and performances from global leaders, social activists and public figures. Each student group that attends is asked to make a commitment of one local and one global action throughout the year in order to help create positive change in the world.
The event also has one of the largest nonprofit Facebook pages in the world, with over 3 million likes. The associated "1 like = 1 dollar" fundraising campaign, where sponsors of the event donated one dollar for each like on the We Day page, raised over 2 million dollars for Free The Children.[2