July 11th is Slurpee Day or 7-11's Birthday

Forget your birthday. Forget Christmas (Hanukah, Kwanzaa, etc.) Forget Arbor Day and Flag Day and Canada Day and Talk Like a Pirate Day. Today—July 11—is the greatest holiday of the year. Because today—July 11—is 7-Eleven's Free Slurpee Day (oh thank heaven!).
The Free Slurpee Day concept is fairly simple: If you go to 7-Eleven today, between 11AM and 7PM, you can get a free Slurpee. "It helps us reconnect with people who love the Slurpee," 7-Eleven's brand and marking rep explains