Wilson Wear
The mission of this 1945 ad for Wilson Wear pajamas was to tout "Nobelt Super Shorts" and let consumers know that the war's end would soon mean the return of actual rubber waistbands. Well, that’s lovely news, but … uh, what’s going on in this picture? Why are these three strapping lads waking up and getting dressed the same room? The ad offers not a clue. And despite that framed picture of a woman atop the bureau, these guys seem to dig each other’s company just fine, thanks.
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